Lorry load of eggs for worthy causes
14th March 2017
Posted on March 14th, 2017
Waste management firm Ward, which has sites in Ilkeston, Swadlincote and Chesterfield, wants to hear from charities, hospices or other organisations in the county that could benefit from a visit from the Ward Easter bunny.
Every year the company delivers a lorry load of chocolate eggs, with Ward written on in icing, to many of its customers as a token of appreciation.
This year the company has gone one stage further and bought over 500 additional eggs to donate to people who wouldn’t otherwise get anything this Easter.
The company buys the Easter eggs from Derbyshire-based Thorntons. They are delivered to customers by the Ward drivers and managers.
Donald Ward, Commercial Manager of the family business, said: “We’ve been buying the Easter eggs to give to our customers for about seven years now and each year we’re buying more and more eggs and reaching more people with our gift.
"Originally we started with just a few eggs but each year this number is growing by the hundreds.
“We’re really excited this year as we’ve decided to roll-out our goodwill further. Ultimately we want to make people’s day.
"More than 80 million Easter eggs are sold in the UK alone each year but we still feel there are those who deserve an egg but may get missed. Ideally we’ll reach those people or good causes that might be forgotten. The aim is to put a smile on everyone’s face this Easter.
“We’re asking anyone who knows any organisations or charities that deserve an Easter egg to get in touch by tweeting us at @WardRecyling using the hashtag #tweetforatreat.”
Ward has already started delivering eggs to several charities in the area and will be posting photos of its visits on its Facebook and Twitter page.
