Gedling businesses encouraged to get social media savvy at March event
21st February 2025
Social media has been a hot topic for several years, not least for business owners. Which channels should you use, what content should you post, and which will bring the best returns? Keeping up to date can seem impossible with its rapidly changing landscape, but help is on hand for Gedling business owners.
Social media is the focus for the next Gedling Business Support Network on Friday 14 March, 9.30 to 11.45am, at the Sacred Heart Community Centre in Carlton. The network has been successfully helping business owners improve their skills and knowledge over the last year and learn about support available locally and nationally. The Network is funded by Gedling Borough Council’s share of the UK Government’s Shared Prosperity Fund (UKSPF) and delivered by East Midlands Chamber*.
Digital strategist, Paul Ince, CEO of LikeMind Media (pictured) will provide a mini workshop on the day called "Selecting the Right Social Media Channels for your Business.” Paul will help business owners understand the current climate of social platforms and which ones they should focus on to get the best results.
Paul Ince commented: “Everyone knows you need to use social media to promote your business. However, there is so much choice now, it can be quite overwhelming. In this workshop I’ll provide a summary of the major platforms, who uses them and what businesses can use them for. This will give everyone a steer on which to focus on and which ones to avoid.”
At this Network meeting there will also be information from DWP on becoming a Disability Confident Employer. In addition, Marika Lawrence, Regional Head of Land and Development from Willmott Dixon will cover the Shopfronts Supplementary Planning Document (SPD) Consultation.
The morning also includes an excellent opportunity to network and collaborate with other businesses and support providers in the room.
Councillor Jenny Hollingsworth, Deputy Leader and Portfolio Holder for Sustainable Growth and Economy at Gedling Borough Council, said: We’re looking forward to another successful business support network meeting where Gedling businesses can get together and find out how developing their social media presence can potentially help them to thrive. These monthly meetings are a valuable opportunity to connect and collaborate whilst developing their business knowledge and partnerships at the same time.”
