Host: D2N2 Growth Hub
Location: Online - Webinar
|Friday, 1st October 2021 at 10:00am - 12:00pm|
Keeping on top of these changes ensures your accounts don’t fall behind your competitors, and highlight the opportunities you could take advantage of that could be beneficial to your type of business.
This webinar is for anyone with an interest or responsibility for digital marketing, website performance and any aspect of paid digital advertising. The webinar assumes no prior knowledge of paid digital advertising, with all topics fully explained and questions from delegates answered as part of the session.
Please note that this webinar is open to trading SMEs based in Derby, Derbyshire, Nottingham and Nottinghamshire. Businesses located outside of this area will be unable to attend and instead directed to alternative support.
Google Smart Bidding Additions & Improvements
Google’s recommendations feature
Facebook & Instagram preparing accounts for iOS14 updates
Changes to LinkedIn Sponsored Messaging Ads
Changes to creative asset sizes for LinkedIn Ads
LinkedIn Event advertising changes
Pinterest changes to objectives and metrics reporting
Changes to personalised Ads on TikTok
Snapchats Dynamic Product Ad changes
Changes to branded content Ads on Instagram
After attending this webinar, you will:
Understand changes in search ads that could impact your business
Gain best practice insights to help with your paid digital advertising
Understand the advantages and disadvantages of Smart Bidding
Understand the impact of iOS14 changes to your Facebook & Instagram data
10.00am - 10.45am - Webinar presentation
10.45am - 11.00am - Break
11.00am - 11.45am - Webinar presentation
11.45am - 12.00pm - Q&A
Liam Lally is owner of Zaddle Internet Marketing based in Welton. Liam is a Digital Marketing Expert, Google AdWords certified partner and certified Hootsuite professional, who provides businesses of all sizes with advice and training or full management of their Google AdWords PPC campaigns.
This webinar is hosted by the D2N2 Growth Hub, East Midlands Chamber and part-funded by the European Regional Development Fund.Book Now
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