Website Development: Planning to Launch

Host: East Midlands Chamber

Cost: Free

Dates:

Website Development: Planning to Launch

Tuesday, 18th November 2025 at 9:30am - 4:00pm
Location: Holiday Inn Nottingham, Castle Bridge Road Castle Marina, Park, Nottingham, NG7 1GX
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Every organisation needs a website but what should it look like and how can you be sure that you have developed the right website for you?

It has never been easier to get started building a website, finishing one however can be more of a challenge. In this workshop will help you to get over the finish line with a website fit for purpose and ready to start converting visitors into customers.

What’s covered:

  • Goals, purpose and the different types of website
  • Anatomy of a website
  • Website features and functionality
  • Customer personas, User stories and user journeys
  • Information architecture / navigation / URL’s and links
  • Wireframing, design and user experience
  • Content planning
  • Build options and Content Management Systems
  • How to choose a freelancer or agency
  • Testing
  • Domain names, DNS settings and hosting
  • Google Analytics / Google Search Console
  • Website monitoring
  • Redirects (301s)
  • Launch day
  • Performance
  • Looking after your website

What outcomes will be achieved?

  • Understand the end-to-end process to plan, build and launch a killer website.
  • Understand what really matters, and what really doesn’t.
  • Gain confidence in making critical decisions about what to include in your website project to ensure you get the thing live and working hard for your organisation.
  • You will also leave with a practical action plan to apply in your business straight away.

Who should attend?

Anyone looking to build a new website for their organisation or anyone looking to reimagine their current website into a marketing asset that drives traffic and gains conversions.

Eligibility:

This workshop is open to established enterprises located in Derby, Derbyshire, Nottingham and Nottinghamshire.

Receipt of this support is subject to the Subsidy Control Act (2022). To qualify an enterprise cannot have received more than £315,000 Minimal Financial Assistance (MFA) and or De Minimis within any three-year period.

Delivered by Rob Gregory

View all Website & eCommerce events

 

This project is funded by the UK government through the UK Shared Prosperity Fund.





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