Host: D2N2 Growth Hub
Location: Online - Webinar
Date: Thursday, 15th October 2020 at 2.00pm - 4.00pm
This webinar is hosted by the D2N2 Growth Hub, East Midlands Chamber and part-funded by the European Regional Development Fund.
It is estimated that over 75% of the working population in the UK has a LinkedIn profile, and as a social media platform this provides a huge opportunity for businesses to advertise their products and services to these users.
In this webinar you will see all the opportunities LinkedIn Advertising holds for your business including building audiences to target, different advertising options and creatives, and how to use the LinkedIn Insights Tag to reconnect to your website visitors.
The webinar will cover:
The different choices of LinkedIn Ad Creatives
Managing budgets, bidding and Ad scheduling
How to use LinkedIn audience creation and targeting
How to use the LinkedIn Insights Tag for advanced audience targeting
Ad reporting and optimisation tips
Attending this webinar will give you actionable ideas on how to make the most out of LinkedIn advertising, how to create advanced audiences to target and how to use the LinkedIn Insights Tag to increase the chances of conversions from your advertising.
You should attend this webinar if you’ve never considered social media advertising or if your business is already advertising on social media (LinkedIn) and you want to see how to optimise your current advertising strategy. This webinar is aimed at SMEs.
Please note that preference will be given to businesses based in Derby, Derbyshire, Nottingham and Nottinghamshire for this webinar.
2.00pm - 2.45pm - Webinar presentation
2.45pm - 3.00pm - Break
3.00pm - 3.45pm - Webinar presentation
3.45pm - 4.00pm - Q&A
Liam Lally is a Google Ads Certified Premier Partner. He has been involved in online marketing since 2008. His enthusiasm and dedication to help businesses get the most out of their investment in Online Marketing is evident to all. He is an accomplished public speaker who is passionate about Online Marketing and the opportunities it provides to everyone.
Any questions please speak to your dedicated Events and Engagement Officer – Hannah Kerridge - 07741 163 242
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