Help to Grow: Management Course Taster Event

Host: Nottingham Trent University

Location: Online

Cost: Free


The Help to Grow: Management Course is a scheme accredited by the Small Business Charter that supports senior managers of small and medium-sized businesses to boost their business’s performance, resilience, and long-term growth.

Join Nottingham Business School at their free lunchtime taster session for an introduction to the Help to Grow: Management Course to have your queries resolved and gain a better understanding of how the course can give your business a boost.

Format

  • Welcome and introduction to the course.
  • Taster extract from one of the course modules, delivered by Growth Marketing Specialist and Nottingham Business School Associate Mick Stoves. Mick will explore the concept of Customer Value Proposition by asking: what a CVP is; why it's important; and how it links to Customer Segmentation and Targetting to form the basics of any good marketing strategy. The session will highlight why doing any kind of communications activity without a clearly worked-out Customer Value Proposition is the biggest waste of a business's marketing pound.
  • Q&A to conclude.

Designed to allow particpants to complete the course alongside full-time work, the Help to Grow: Management Course combines online sessions with face-to-face learning and covers a new module each week over 12 weeks. The course is 90% subsided by the government – costing only £750 and will develop particpant's capabilities in leadership, innovation, digital adoption, employee engagement, marketing, responsible business, and financial management. Upon completion, particpants will have a Growth Action Plan that they can implement into their business developed through 1:1 mentoring support.

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