Flexible Strategy for Micro-Business: The Rise of the Portfolio Approach

Host: D2N2 Growth Hub

Location: Online

Cost: FREE


Tuesday, 1st February 2022 at 10:00am - 12:00pm

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Just because you’re small doesn’t mean you needn’t spend time on strategic thinking. It’s valuable for you and the future performance of your business to have in place a clear approach to sustain you whatever is happening in the environment. 

We’ve seen the development of more responsive and flexible strategies to sustain businesses from disruptive effects – uncertainty effects businesses of all sizes. Larger organisations go through major change programmes, building innovative and agile cultures, pivoting their business models and trying to keep ahead of the competition in rapidly changing markets. 

Why not think about your business in the same way? Applying similar approaches to your own thinking and planning is entirely possible and this webinar will introduce ways to think about meeting your needs now and in the future.

Who should attend this webinar?  

You work on your own or with a small team in a micro-business. You may have been in business for years, or just starting up; the content is appropriate whatever your stage of development. Or, you may have leadership responsibilities for a small team within a larger organisation; the ideas focus on key elements of strategy development and execution you might consider appropriate. 

Please note that this webinar is open to trading SMEs based in Derby, Derbyshire, Nottingham and Nottinghamshire. Businesses located outside of this area will be unable to attend and instead directed to alternative support.

What will we cover? 

In this webinar you will hear about 

  • the need to maintain the link between personal purpose and business goals 
  • approaches to strategic thinking for a micro-business 
  • how strategy, creativity and innovation all have a role in developing and maintaining a successful business model 
  • a portfolio strategy for building responsiveness and resilience 

What outcomes can you expect from joining us? 

This webinar will help you to:  

  • think about your current approach to strategy in your business 
  • consider your existing business model and explore ways to develop it  
  • reflect on a more strategic approach to achieving your goals 
  • identify areas for further exploration 


  • 10.00am - 10.45am - Webinar presentation
  • 10.45am - 11.00am - Break
  • 11.00am - 11.45am - Webinar presentation
  • 11.45am - 12.00pm - Q&A

Who’ll be presenting this webinar? 

Steve Hobbs works with leaders of early stage, growing and established businesses and other organisations, focussing on the behaviours that get things done, grow people and enable change. He will help you make sense of your challenges around leadership, strategy and innovation and take action on your issues and opportunities in a creative and effective way. 

Whatever the context, Steve will introduce you to methods, tools and approaches that promote curiosity, bring clarity and enable rapid execution; ones that you can apply in your business and with your people immediately. 


This webinar is hosted by the D2N2 Growth Hub, East Midlands Chamber and part-funded by the European Regional Development Fund.

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