Host: D2N2 Growth Hub
Location: Action Planning Workshop
Instagram continues to be developed rapidly, with the platform moving away from just a social media network into a broadcasting suite, entertainment hub and ecommerce store. Younger audiences in particular are living their entire lives through Instagram: finding products and services they love and sharing them with their friends.
It’s not all aspiration and inspiration. Increasingly there is a business case for all organisations to have some presence on Instagram but understanding the many applications of the platform can be overwhelming. This workshop will break down the different functionality available and feed into additional webinars available on this programme.
Anyone using, or considering using, Instagram to increase their own visibility online, or increase the brand awareness of their company.
Please note that this workshop is open to trading SMEs based in Derby, Derbyshire, Nottingham and Nottinghamshire. Businesses located outside of this area will be unable to attend and instead directed to alternative support.
The business opportunity with Instagram
Setting up a business account
Optimising your profile bio
Planning your grid posts
Hashtags and other ways to increase your reach
IGTV, Reels, Stories & Guides – content to further your growth
Instagram Shopping – turning your social media into ecommerce
After attending this workshop, you will:
Be able to create a profile that stands out
Understand how to plan your content
Understand the different methods of creating content
How to engage with others on the platform
Strategies for growth of your account and your business
This is an interactive, Action Planning Online Workshop. You will leave this session with handouts and a practical action plan which can be implemented within your business. Where possible, we would like to encourage you to join this session with your video camera turned on and when instructed by the facilitator, you may un-mute your microphone to take full advantage of the interactive nature of the workshop. For the best user experience, we recommend joining the workshop using Chrome or Firefox as your web browser.
1.00pm - 1.50pm - Workshop presentation
1.50pm - 2.00pm - Break
2.00pm - 2.50pm - Workshop presentation
2.50pm - 3.00pm - Break
3.00pm - 3.45pm - Workshop presentation
3.45pm - 4.00pm - Q&A
Paul Ince is owner of ‘LikeMind Media’ in Loughborough – he’s a digital marketing strategist who believes that the people working within the business are best placed to talk about it. He helps organisations understand their voice and puts strategies in place to amplify it to their market.
With nearly 20 years’ experience in the IT industry he has supported many businesses to increase their visibility online and grow their business through digital technology.
Click here to book your place on to: Elevating Your Instagram Business Account: Part 2
This workshop is hosted by the D2N2 Growth Hub, East Midlands Chamber and part-funded by the European Regional Development Fund.Book Now
Your business is unique but the challenges you’ll face in business aren’t, we can help get you through them.
Our free and impartial support is delivered by experienced and expert business advisers, giving you the right advice at the right time for your business.
Contact us today to access a wealth of support, events, business growth programmes and expert advice.