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Instagram Success for Food Producers and the Visitor Economy

Host: Food & Drink Forum
Venue: Matlock Meadows, Snitterton Road, Matlock, DE4 2JG
Date: Thursday 14th February, 2019
Time: 9AM - 4PM
Cost: Free

Instagram Success for Food Businesses and the Visitor Economy

The Food and Drink Forum are delighted to work on behalf of Marketing Peak District and Derbyshire (MPDD), to offer Derbyshire food and drink producers and visitor economy businesses the opportunity to attend this fully funded course to help you grow and develop your businesses through the amazing food and drink products produced.

Do you struggle with Instagram? Are yo u unsure of how to get more followers? Or which hashtags you should be using?

If so, this one day workshop will help you get Instagram working for your business. Focusing on food businesses and the visitor economy, we will look at:


Instagram success is aimed at businesses who wish to use Instagram as their main social platform for promoting their business and their products.


Delegates will be able to understand:

· Why use Instagram?

· What can I post about?

· Which hashtags # should I use?

· What are IGTV, Lives and Stories?

· What is the Instagram algorithm?

· How do I get more engagement and comments?

· How do I create links?

· Business accounts and Instagram shopping

· Apps for Instagram scheduling

Some of the workshop will be hands-on so please bring your own phone, laptop or tablet.

Who Should Attend?

Anyone in your business who takes responsibility for social media posts in particular Instagram.

Event Details

No of places available: 12

Cost: Fully funded, (non attendance maybe charged)

Timings: 9.00/9.30 - 4.00 pm

Refreshments: Tea, coffee and lunch will be provided

Please remember that if you cannot attend the event you must cancel 48 hours prior to the event through Eventbrite, otherwise we may have to charge in full for your place.

Eligibility Criteria

To qualify for funding your business must be:

A visitor economy(accommodation, attraction, activity provider, food and drink provider etc) or a food and drink producer (supply chain)

Based in Derbyshire (and their supply chain)

Be an SME (less than 250 FTE employees, have a balance sheet of less than €43m and/or turnover of less than €50m and not be more than 25% owned by another business that is not an SME

12 hours of business support is available at no cost for qualifying businesses thanks to the project funding. If you wish to attend more than 12 hours of workshops then you may be charged at the commercial rate, however, if you are a member of Marketing Peak District & Derbyshire, there is no limit of events you can attend.

Do you have questions about Instagram Success for Food Producers and the Visitor Economy?Contact The Food and Drink Forum & Marketing Peak District and Derbyshire

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