HP Health Group is a health and wellbeing company based in Nottingham and covering the Midlands.The business established during the first Coronavirus lockdown after they experienced the difficulties that friends and family had who were struggling to maintain their health and wellbeing, especially with the many changes that disrupted normal daily routines at that time. They believe that it is of utmost importance that people are healthy at work, both physically and mentally and they want to do this at the client’s convenience. Their services include in-house Physiotherapy clinics, health and wellbeing days including (Physiotherapy, Psychology, Nutrition and Personal Training consultations), in house exercise classes, a wellbeing subscription service and more.
Due to starting the business in the middle of a pandemic, HP Health found it a challenge to reach out to or meet new clients. Webinars provided by the D2N2 Growth Hub on topics such as marketing, advertising, and using LinkedIn have therefore been particularly valuable. As a result of the guidance and knowledge gained, the business have since begun to formulate their own marketing strategy. In addition, they have been able to continuously update and improve their website, utilising information from webinars on SEO optimisation among others, to ensure that the website is of a high standard and reaching as many new customers as possible online.
The growth hub has assisted not only in developing the business, but also myself as a business owner. As someone who is new to running a business, I could find myself spending hours trying to find information which could all be found in a single webinar provided by the growth hub. I have therefore been able to invest the time I have saved in developing the business further, implementing positive changes from the knowledge I acquired, which have since started to become apparent.
Ben Healey, Co-Founder HP Health Group