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Making the Most of LinkedIn - Chesterfield

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Host:East Midlands Chamber
Venue:Chesterfield Office
Date:Tuesday 16th January, 2018
Time:9.30am - 16.30pm
Cost:Member £230 + VAT - Non Member £329 + VAT

Making the Most of LinkedIn

Discover the benefits of LinkedIn, the professional social network, and generate valuable leads for your business. You’ll uncover a wealth of best practices in order to create a professional, effective profile that accurately represents you and appeals to potential clients. In addition we'll show you how to use LinkedIn to generate leads, discover new opportunities and do more business.

Course programme in detail

  • Taking a look at LinkedIn - A brief introduction to the world's largest professional social network that covers what it is, where it came from and why
  • Creating the perfect profile - Explore and develop your personal LinkedIn profile and learn why it is vital that it is 100% complete before moving on to set one up for your company too
  • How to get networking - Discover how to grow and widen your LinkedIn network and gain vital connections in your target markets
  • How to work better in groups - Find out for yourself how LinkedIn groups can lead to better business opportunities
  • Showcasing your expertise - Learn how to make the most of LinkedIn answers and showcase yourself as an industry expert
  • Using LinkedIn apps effectively - Develop your profile content even further with LinkedIn apps
  • Understanding figures and data - Get a better understanding of LinkedIn analytics, and utilise the data to generate useful business leads

Course outcome:

On this course you will gain the vital practical knowledge to make use of LinkedIn as a successful experience. You will enjoy a valuable step-by-step course which will provide you with a fully-working and utilised LinkedIn account and the skills to go on and maximise the potential for great business connections.

Who should attend:

People struggle to initially build their network of contacts, and then to engage with their contacts once they have some people to network with.

Course delivery:

This course is delivered from the Chambers modern training facilities and is limited to a maximum of 12 delegates. Lunch and refreshments are provided as part of this course. Please note, there is no requirement for delegates to bring any stationery or IT equipment unless otherwise stated in the joining instructions.

About the trainer:

Liam Lally is a social media trainer for the ebusiness club, delivering both theory and practical sessions on LinkedIn, Twitter, Facebook, Google+, Pinterest, and YouTube. Also covering social media strategy, measuring the success of social media and occasional breakfast byte sessions on International Social Media.